+603-88609376
info@luminous.my
Jalan Teknokrat 6,Cyber 5, 63000,
Cyberjaya, Selangor, Malaysia
ODM01
Course ID
Lecture, Hands-on exercise
Course Type
5 Days
Duration
Min 12，Max 15
Class Size
Target Audience
This course is for people who’re new to Online Marketing and/ or lack the knowledge of one or more topic areas in the curriculum. No prior knowledge or experience is assumed on the part of students. This training will equip you with a fundamental knowledge of Online Marketing concepts, and will give you an exposure to real world tools that you will actually use in your work
Prerequisites
To equip and up-skill competency of employees in the retailing, wholesaling and sales and marketing departments
Objectives
On completion of this program, the participants will be able to:
- Learn the basic definitions and terminologies of online and digital marketing essentials;
- Understand the impact of technology on the traditional marketing mix.
- Understand how they can use digital marketing to increase sales and grow their business
- Understand the basics of the digital marketing tool kit
- Become familiar with the elements of the digital marketing plan
- Understand how to reach your online target market and develop basic digital marketing objectives